EP 46 | QUICK TIPS SERIES #1: Strategies for Irresistible Subject Lines

With the arrival of spring, we're all bustling with activities, and it's the perfect time to dive into a series of quick tips to enhance your email marketing strategies. Over the next six weeks, we'll be sharing short, actionable episodes to help you improve your email marketing game.

 

In today's episode, we focus on the art of creating subject lines that grab attention and boost open rates. We discuss the importance of subject lines, as they play a crucial role in a recipient's decision to open an email.

 

Subject lines are crucial for getting your emails opened. In this episode, we discuss client-focused approaches and sparking curiosity in your subject lines. Learn how to make your emails stand out in a crowded inbox!

 

Ready to up your email game? Try the homework challenge at the end. Shoot me an email or DM me on Instagram to show me what you’ve done so we can celebrate together!

In this episode, you’ll learn how to:

• Create client-focused subject lines - Shift the emphasis from you (or your product) to the reader
• Create curiosity-driven subject lines - Learn how to close the loop!

• Avoid Common Pitfalls - Do this, not that!

This week’s homework:

1. Ensure your opt-ins collect first names along with email addresses.
2. Brainstorm seven different subject lines for your next email, focusing on being client-centric and curiosity-inducing.
3. Conduct A-B testing with two of the strongest subject lines to see which performs better.

 

MENTIONED IN THIS EPISODE:

Looking for a full-service email marketing solution? CLICK HERE for more info!

 

Connect with Megan Wisdom Copywriting:

⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

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