EP 49 | QUICK TIPS SERIES #4: Power Up Your Preheader

Want to improve your email marketing but short on time? This EMAIL QUICK TIPS SERIES was made for you! In these 5 minute episodes, you’ll get quick and actionable tips to improve your email marketing in small ways that lead to big impacts over time.

 

Learn how to make your email marketing 1% better using the power of preheaders.They play a crucial role in attracting readers, generating interest, and driving engagement with your email content. 

You can use this overlooked tool to:

• elaborate on the subject line and reduce confusion
• create a sense of urgency by highlighting limited-time offers or exclusive content
• make readers curious about what’s being offered inside

 

This week’s homework:

It’s simple: Start using preheaders this week or create a more carefully crafted preheader (50 words or less).

 

MENTIONED IN THIS EPISODE:

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Connect with Megan Wisdom Copywriting:

 

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