EP 64 | How Long Should You Leave the Cart Open During a Launch?

Every online business owner eventually has to wrestle with the question: How long should a sales sequence be? 

Will I turn off customers by talking about the sale for too long? How short is too short?

On today’s episode, we’ll break down the factors to consider when determining the optimal length for your specific audience and products with a focus on the three, five, and seven-day sales sequences. 

I’ll share insights on the importance of timing, audience engagement, and the impact of urgency in sales sequences. Whether you're selling high-ticket items or lower-priced offers, this episode will help you make informed decisions to maximize your sales potential.

Don't miss out on valuable tips and strategies to create copy that converts into sales. Listen in and learn how to plan sales sequences that resonate with your audience and drive results.

 

Key takeaways from this episode:

• Recognize the factors to consider when making your decision on the length of your launch sales period
• Why one-size-fits-all approach to launching isn’t ideal
• Benefits of a 3, 5, or 7-day sale

 

JOIN THE COPY THAT CONVERTS COURSE + COACHING

Ready to elevate your email marketing and learn the skill that you can use for the lifetime of your business? 💌 Join the Copy That Converts Course at beta round pricing and learn how to write an effective sales sequence! Starts the week of September 16. Spots are limited so if you want to join us, save your spot today!

Learn more at https://meganwisdom.com/course

 

Connect with Megan Wisdom Copywriting:

 

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