Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion

EP 45 | Behind the Scenes of a Live Launch: What’s Working Now

Ever wondered what happens behind the scenes at a live launch. Admit it–we’re alla little nosey, I mean, CURIOUS about what’s happening in other businesses…especially if you’ve never launched before!
 
In this episode, we'll dive into the behind-the-scenes of a recent live launch, sharing insights into how the market has changed over the past couple of years and what’s working now (in 2024). You’ll also get tips that can help you navigate the world of live launching with confidence. 
 
MENTIONED IN THIS EPISODE:
🤗 COMING SOON!!! There’s a way where you can know exactly what to do to launch a product! NO matter if you’re a newbie who’s totally confused and overwhelmed by the launch process or a “seasoned pro” who has multiple launches under her belt (but is always game to learn how to improve sales), you’ll want to get on THIS WAITLIST  ➡️ CLICK HERE TO BE THE FIRST TO KNOW!
 
Need help with your next launch? Send me a message explaining if you are curious about done-for-you launch copy services or if you think an email audit is right for you. I’ll send you all the details and a price list! 
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
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EP 44 | Maximize Your Email Marketing: Repurposing Ideas for Busy Entrepreneurs

Are you tired of constantly creating new content for your online business? Yeah…ME, TOO!
 
Here’s an idea. 💡 Let's make our marketing work smarter, not harder! 
 
Learn how to reuse and repurpose your old email marketing content into other forms of copy for your online business to save time and effort. By the end of this quick episode, you’ll have a few practical content creation ideas that you can start using today so that busy entrepreneurs like yourself can buy back your time while still communicating your brand message clearly across multiple platforms.
 
🗣MENTIONED IN THIS EPISODE:
Ready to take email marketing off your business owner to-do list?The full-service email marketing service can help you reduce your to-do list and make more sales! Learn more: CLICK HERE!
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
 

EP 43 | Dealing with Hesitant Buyers? Try a Downsell

Whether you're in the midst of a live launch or simply looking to boost your sales strategy, understanding the power of a downsell can make a significant impact on your bottom line. You could be leaving money on the table if you don’t have a strategy to deal with buyer hesitancy.
– Enter the mighty downsell offer.--
In this episode, we discuss the concept of downselling as a strategy to offer a more affordable solution to potential customers who may not be ready for your premium offer. 
We’ll talk about how to identify the individuals who are ready for a downsell offerv(Hint: it’s not everyone!). We’ll also discuss the right time to offer a downsell so you can capitalize on the interest and engagement of your audience and “strike while the iron is hot.”
This strategic approach can help you convert warm leads into paying customers and boost your sales while also providing your ideal client with an entry-level opportunity to work with you when they aren’t quite ready for your premium offer.
 
🗣MENTIONED IN THIS EPISODE:
Join my email list  >> HERE
EP 42: Live Launch Essentials: Copy You Can't Afford to Forget
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
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EP 42 | Live Launch Essentials: Copy You Can't Afford to Forget

Are you gearing up for a live launch but feeling overwhelmed with all the copywriting needs?
I’m covering the three (FOUR!) stages of launching and all the copywriting components you need for each. Get tips on creating high-converting copy that will help you close the deal with confidence. Plus, grab a free launch list checklist in the show notes to stay organized throughout your launch process. 
 
Whether you're a seasoned pro or new to the world of live launches, this episode is a must-listen. Learn how to craft compelling copy that connects with your audience and drives sales
 
🗣MENTIONED IN THIS EPISODE:
Download the FREE Launch Checklist
EP 17 | Evergreen vs. Live Launches: Which is the Best Way to Sell?
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips

EP 41 | How to Write Emails That People Actually Want to Read - Courtney Talley of Salesgirl Social

If you think email marketing has to be boring, think again! Today, we’re chatting about how to create engaging, personality-filled, story-driven emails that everyone wants to read.
Today, I’m excited to share a new podcast episode featuring the amazing Courtney Talley, the author of the daily email Sales Girl Social. You’ll get insider tips on creating engaging emails and connecting with your audience. Courtney is a true Salesgirl who not only knows how to get attention but also how to handle doubts, provide value…and she never stops selling!
Courtney shares the birth story of Sales Girl Social, how it evolved into a must-read daily newsletter with an incredible 75% open rate!. 
Ever wondered how to make your emails stand out? Courtney's secret sauce lies in personality-filled, story-driven content that keeps readers hooked. Learn how she crafts emails that convert and entertain at the same time. Plus, she spills the beans on where she finds her creative inspiration. 
Discover the platform Courtney uses for Sales Girl Social and why it's a game-changer for growing your audience.  Plus, find out the surprising benefits of storytelling in marketing that will make you rethink your email strategy. Y’all know how I feel about storytelling!
If you're ready to up your email game and connect with your audience in a whole new way, this episode is a must-listen! Get all the juicy details from Courtney Talley on how to make those emails irresistible to open!
 
➡️ MENTIONED IN THIS EPISODE:
SIGN UP for Salesgirl Social, the daily newsletter written by Courtney
Connect with Courtney via Instagram @thesalesgirlsofficial
Follow Mat & Kacy “the OG Salesgirls” from GuideCulture on Youtube: https://www.youtube.com/@TheSalesgirls
Courtney’s favorite newsletter for sporty girls: The Gist
A daily newsletter both Court & Megan enjoy: The Morning Brew
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
 

EP 40 | Monthly or Weekly Email Newsletter: Which is Best?

Struggling to decide between a weekly or monthly newsletter for your online business? Let me break it down for you in this podcast episode. 🎧
Do you remember obsessively listening to a song on repeat? That's the power of consistency, and it applies to your email marketing strategy too! 🎶
In this episode, I share why a weekly newsletter can be a game-changer for your business. From staying top of mind to boosting sales, the benefits are endless! 💼
Listen in as I explain how regular touchpoints can increase engagement, build trust, and lead to higher conversion rates. It's like knocking on a neighbor's door every Wednesday with fresh baked bread! 🍞
Ready to take your email marketing to the next level? Join me on this journey and start a new weekly newsletter tradition. Your clients will thank you! 📧
Tune in to the Copy That Converts podcast for more tips and insights on creating copy that converts into sales. 
MENTIONED IN THIS EPISODE:
Join my weekly newsletter for more email marketing tips HERE
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips

EP 39 | Three Things Online Business Owners Need for High-Converting Copy

Hey there, business besties! It's Megan Wisdom, your go-to guide for crafting copy that doesn't just sound good, but also brings in the sales.
In our latest bite-sized episode of Copy That Converts, we dive straight into the heart of what makes copy truly effective.
I kept it short and sweet because I know you're all about efficiency. But don't let the brevity fool you—these tips are gold. And if you're gearing up for a launch, take a minute to ask yourself if you've got these three non-negotiable elements for copy that converts.
 MENTIONED IN THIS EPISODE:
Join my weekly newsletter for more email marketing tips HERE
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up >>  https://tinyurl.com/bigsistips
 
 

EP 38 | Want to Keep (Not Delete) Email Contacts? Try a Re-Engage Campaign

Want to clean up your email list but nervous about hitting ‘delete’ and removing subscribers? Then try a re-engage campaign. It is the best method to clean up your list without deleting inactive subscribers. 
You’ll learn about the importance of regularly cleaning up their email list and how it can lead to a more engaged audience plus improved email metrics. We’ll chat about the three most important parts of a re-engage campaign: segmentation, automation, and creating compelling content that “hooks” them in and gets your contacts reading once again.
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MENTIONED IN THIS EPISODE:
 
Join my weekly newsletter for more email marketing tips HERE
EP 37: Ditch the Dead Weight! Why & How You Should Clean Up Your Email List
 
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up >>  https://tinyurl.com/bigsistips
 

EP 37 | Ditch the Dead Weight! Why & How You Should Clean Up Your Email List

“It took AGES to build my list, and now you want me to DELETE contacts?!?”
 
I know–this feels counterproductive, but regularly cleaning your email list is one of the best things you can do to get higher open rates, better click-through rates, and understand your clients better. Removing unengaged subscribers can actually help your list thrive. 
 
Discover why email list hygiene (I know, it sounds so gross) is essential to healthy email marketing and why saying “bye-bye” to some of your clients can help you connect with clients who are ready to buy.
 
MENTIONED IN THIS EPISODE:
I use Flodesk because it is one of the only email marketing platforms that has flat-rate pricing. That means, your bill won’t grow when your list does! To save 50% off of your first year of Flodesk, simply CLICK HERE!
 
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up >>  https://tinyurl.com/bigsistips
 

EP 36 | 2 Writing Prompts You Can Use in Email Marketing This Week

In this week’s episode of Copy That Converts, we’re talking about the transformative power of storytelling in email marketing. What can using storytelling in marketing do for your business? Engaging your audience, building brand loyalty, improving conversions...storytelling in marketing can do it all!
 
Whether you’re a seasoned marketer or a business owner who's struggling to figure out an email strategy, listen in to get two actionable writing prompts tailored to elevate your email game. Use them to create emails to send to your list TODAY...or simply save them for a day when you’re feeling uninspired or unsure of what to write.
 
MENTIONED IN THIS EPISODE:
 
Join my email list and see different types of storytelling in action. SIGN UP HERE!
Connect with Megan Wisdom Copywriting:
 
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Click to get yours >>  https://tinyurl.com/bigsistips